Results Marketing
Featuring the work and wisdom of leading marketing experts such as Dan Kennedy, Jay Conrad Levinson, Joe Vitale, Joe Polish, Tim Paulson and more.
Dan Kennedy is one of the highest paid, most in-demand direct marketing consultants in America today. In the last few years, he has worked hands-on with clients in 68 different businesses, industries and sales fields, at fees starting at $800.00 an hour.
As a consultant, Dan applies his "marketing wizardry" and moves with remarkable ease from one field to the next -- proving that his methods are universally applicable, although often brought to a particular field for the first time at his urging.
A List of Lastest Articles from Dan...
3 Secrets to a Great Opening
Are You Sneaking Up On Your Prospects?
Are You Too Concerned With Your Image?
Does Your Envelope Say, “Open Me”?
Envelopes vs. Self-Mailers – Which is best?
Four Simple Ideas
Four Steps To An Irresistable Offer
Keys to Getting Prospects to Listen to You
How Many Mailings Is Enough?
How to Develop Your Offer
How to Compete Against the Big Guys and Win
Increase Your Response With Seasonal Tie-Ins.
Key to Competing Effectively
My Recent Revelation
Secrets to Having Your Prospects Respond
Secrets to Structuring Your Mailing
Successful Offer Examples
The One Idea That Will Double Your Business
The Two Paths of Successful Sales Letters
Three Ways to Make Your Offer Irresistable
Who Is Your Customer?
Why You Should Give It Away
The Power of Guerrilla Marketing by Jay Conrad Levinson.
What is marketing?
Marketing is any contact by any member of your company with any member of the public. This isn’t only a formalized process..marketing includes every bit of contact, from the way your phone is answered to the way your office looks. This means that everyone in your company is a part of your marketing team.
Marketing at its healthiest is a circle that begins with your ideas for how you’re going to generate revenue for your business. The circle closes when you are blessed with the patronage of repeat and referral customers. Only when marketing is a circle does it start producing profits for you.
Marketing is an extended process, not an event.
How is Guerrilla Marketing Different From Traditional Marketing?
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